Plausible is a web analytics platform built as a lightweight, privacy-friendly alternative to tools like Google Analytics. It is designed for website owners who want traffic insight without cookies or cross-site tracking, including ecommerce businesses, SaaS companies, freelancers, agencies, publishers and public-sector organizations.
Its dashboard shows real-time traffic, automatic scroll-depth tracking, and goal and event tracking for actions such as downloads, form completions and outbound link clicks. A Search Console integration surfaces search keyword data, campaign tracking groups visitors by UTM parameters and channel, and funnel analysis shows where visitors drop off on the way to a conversion. The tracking script is built to be much smaller than conventional analytics scripts, data is hosted on servers based in the European Union, and the underlying code is open for public review.
Plausible offers a 30-day free trial that does not require a credit card, followed by paid monthly subscriptions priced by pageview volume: a Starter tier for smaller sites, Growth and Business tiers that add more sites and team members, and custom Enterprise pricing for higher-traffic sites. Annual billing includes two months free.
Listed 1 month ago by MakerVote editors · Updated September 2026 · 6 clicks
